360-degree images submitted by your customers are a great way to weave experiences into your brand marketing, especially if you offer a product or service that requires an experience or trial to ...

With high investment costs and not-so-simple database integration strategies, it can be tough for retailers get started in multichannel marketing. Four experts share their best tips. Sometimes we ...

If you're looking for inspiration, the graphic also gives examples of brands' use of 360-degree video in their marketing and brand-awareness efforts. To see more about how 360-degree video compares ...

Hilton Hotels & Resorts is one of the first hospitality marketers to leverage 360-degree video in an ad unit that enables consumers to tilt or rotate their smartphones as they are immersed in a ...

A Digital Marketing Executive with Strategic Internet Consulting a full service digital marketing agency focused on open source web development and internet marketing. Working with large ...

The Coca-Cola Co. has launched an application to promote its Sprite brand, emphasizing that mobile has become an integral part of its 360-degree marketing strategy. Sprite has teamed with Zooz Mobile ...