Going forward, BMW became a hallmark of German automotive engineering, with its classic logo beginning to appear in print advertisements around the country and, eventually, beyond. BMW's corporate ...

For the first time in 23 years – and only the sixth in its entire history – BMW has unveiled a new logo intended to give a fresher look to its historic emblem. The new flat design includes a ...

A company’s logo is a crucial aspect of its identity, recognised by people worldwide as it conveys what the company represents. One of the most famous car companies, BMW, has a hidden meaning in ...