Companies spend millions developing logos to represent a brand. Some of them have hidden meanings steeped in the history and mission behind the product.

The outer ring of the symbol was bounded by two gold lines and bore the letters BMW. ... In 1929, a BMW ad was released showing an aeroplane with the BMW logo in the rotating propeller.

He decided to buy out the BMW company name and took over engine construction operations, employees, production facilities, and the logo, transferring everything to BFW, Bayerische Flugzeugwerke AG. In ...

The name BMW isn't just a collection of letters; the letters stand for something. Here's where BMW's name comes from, and why car lovers should care.

BMW’s round logo is receiving its first redesign in more than two decades. The German automaker’s refreshed logo ditches the black ring for a transparent circle. The rest of it, including the ...

BMW Redesigns Iconic Logo for the First Time in Two Decades. Jans Thiemer, BMW's senior vice president of customer and brand, said the new logo "radiates openness and clarity" By.

They do, and see the letters projected onto the backs of their eyelids. As you can see from the cinema-goers' reactions, the smoke-and-mirrors gimmick went down well. I can't imagine this working ...

The abbreviation “BMW” stands for Bayerische Motoren Werke, or, translated into English, Bavarian Motor Works. Bavaria is a state in southern parts of Germany where BMW originally started making ...