British Airways' new ad campaign breaks traditional marketing norms by excluding slogans, websites, and calls to action. The campaign uses imagery that captures the emotions of passengers looking ...

But the problem is, that's not the only purpose of marketing and advertising. For example, British Airways launched a new ...

British Airways has shared an advertisement for their new deal for flights across the pond, but many anti-Trump Brits were left furious at the airline ...

How advertising helped British Airways to find a new solution to the problem of passenger shortfall. New approach exploded a number of accepted beliefs: that using consolidators is the best way to off ...

Forget viral, brands now need to look at going ‘friral’, by unlocking the creative power of closed networks among friends, says Snapchat’s Kate Mellett ...

IAG, the owner of airlines including British Airways, Iberia and Aer Lingus, reported a 27% rise in annual operating profit to 4.4 billion euros.

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SOUTHLAKE, Texas, and LONDON, March 18, 2025 /PRNewswire/ -- Sabre Corporation (NASDAQ: SABR), a leading global travel technology company, today announced the launch of British Airways' New ...