But Nvidia's brand doesn't have the household familiarity of the iconic Apple logo or Nike swoosh. Consulting firm Interbrand's list of top 100 global brands doesn't even include the chipmaker.

The new chip comes on the heels of Lay's latest launch — a sleek new logo and revamped potato chip bag. In September, the brand redesigned its packaging for the first time in 12 years.

Audio now makes up between 30% and 40% of any given Tostitos campaign – or more, depending on the KPI. The brand, owned by PepsiCo’s Frito-Lay division, is making such a big bet on audio because audio ...

Chips Ahoy! is updating its chocolate chip cookie recipe for the first time in 10 years. The brand partnered with Keke Palmer to spread the word.

Chip Maker GlobalFoundries Revamps Brand Amid Global Chip Shortage The U.S.-based company’s efforts include a new logo and messaging, as well as ramped-up public affairs By ...

To help you purchase the perfect potato chips for party bowls or solo snacking, we put 13 popular brands to the test. Related: 8 Salty, Crispy Recipes for Potato Chip Fans What makes a potato chip ...

Pringles' latest snack is shaped and packaged differently than consumers might expect. The beloved chip brand’s new Pringles Mingles are air-puffed and bagged. The permanent addition to the ...

Except Fritos, which makes it up by having more chips than any other brand. Some fun conclusions were reached. Cheetos had the most chips over what was advertised ...