Coke was classic, Pepsi was cool — and both were unapologetically, thrillingly bad for you. But in 2025, the battle lines have shifted. The two soda giants aren’t fighting over who makes the ...

U.S. sales volume of Coca-Cola branded sodas slid 14% between 2010 and 2023, according to the most recent annual data from industry tracker Beverage Digest, but Pepsi’s volume, including for Diet ...

Coke is still the top soda in America. But the runner up spot, long held by Pepsi, now belongs to Dr Pepper. After years of ...

Costco food courts will soon be serving Coca-Cola products instead of Pepsi products. Here's what to know and when the ...

A Foamy Future Of course, this won’t be easy. Coke and Pepsi have deep pockets and even deeper roots. They’ve got the trust of generations and the kind of marketing muscle that can turn a soda ...

Giants Coca-Cola and Pepsi together have a war chest of Rs 2,500 ... You can’t take on the Goliaths on a small budget is a myth and needs to be broken, says an expert. Lloyd Mathias, strategist ...

It's the big brands. It's hard internally for a company like Pepsi or Coke to develop new things. They actually have to take this approach let the market decide, hey, this looks like an emerging ...

Sudan's paramilitary Rapid Support Forces (RSF) is currently controlling access to a vital ingredient used in Coca-Cola and Pepsi across vast swathes of the country, according to a new report.

PepsiCo is sick of being left out of the prebiotic soda craze—and to catch up with competitors, the multinational food and beverage corporation just dropped $1.65 billion to acquire the ...

Pepsi’s competitor, Coca-Cola, hopped on the trend by launching its own line of prebiotic sodas, Simply Pop, last month. Other similar sodas have also entered the market in recent weeks ...