TikTok reviewer Fragrance Joe sums this scent up by saying it’s a great “anytime, anywhere” cologne and says it’s one of the top three teenager scents. $29; $18 at Walmart $43; $19 at Amazon ...

Among the leaders of said cologne influencers are Jeremy Fragrance, who has more than nine million followers on TikTok; TheCologneBoy, a 17-year-old boy with about 1.7 million followers who talks ...

The cologne teenage boys are buying now can run hundreds of dollars per bottle. MARTÍNEZ: A survey this spring by investment bank Piper Sandler shows that teen spending on fragrance has shot up ...

Among the leaders of said cologne influencers are Jeremy Fragrance, who has more than nine million followers on TikTok; TheCologneBoy, a 17-year-old boy with about 1.7 million followers who talks ...

Because teenage boys and luxury cologne does not compute for me. Callie Holtermann: Yeah, and I’m not a teenage boy, I should say. Ryssdal: Nor am I, but I was once, and it didn’t compute for ...

And of course, there’s cologne: The fragrance category is seeing a marked increase in spending among teen boys, ... we talked to five Gen Z boys ages 14-20 about TikTok beauty trends, ...

A MARTÍNEZ: If you live with a teenage boy and your home smells like a Macy's beauty counter, you can probably thank TikTok. That's because fragrance influencers are all over social media ...