A human rights campaigner, Tanya O'Carroll, has succeeded in forcing social media giant Meta not to use her data for targeted ...

Facebook has agreed to stop targeting adverts at an individual user using personal data after she filed a lawsuit against its ...

Discover how the latest POPIA guidance expands direct marketing rules to include phone calls & voice messages. Stay ahead on compliance!

If you're like the vast majority of online businesses that don't have hundreds of millions of dollars to spend on brand- and image-based advertising, you should be using, if you're not already, a ...

The most effective marketing doesn't just attract leads; it guides them through the journey, builds trust and positions ...

On March 10, 2025, the Belgian Data Protection Authority (BDPA) updated its 2020 guidance on the processing of personal data for direct ...

Paysafe also announced preliminary Q4 and full-year 2024 results, as well as a full-year 2025 outlook.For 2025, PSFE expects revenue growth of 6.5%-8.0% (up from 6% growth in 2024), and adjusted ...

("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC ("Colossus SSP") and Orange 142, LLC ...

Identifying the right combination of branding and direct response marketing is essential to establishing brand awareness, growing your customer base, and making sales. Together, the two approaches ...