Umbro supplied jerseys to the Reds for 12 years ... cross-promotion from prominent Nike athletes like LeBron James. When Nike ...

Liverpool and Nike will go their separate ways this summer as the Reds embark on a new kit deal with Adidas. The German manufacturers will take the reins to produce Liverpool's kit range for a ...

Liverpool have leaned into relationships with such stars as Fenway Sports Group partner and basketball icon LeBron James, with a special merchandise line produced, while a line with Nike’s ...

and an association with various Nike-backed sports stars such as basketball icon and Liverpool shareholder ­LeBron James, the ...

Liverpool have confirmed they will switch kit manufacturers in August as the Reds team up with German giants adidas again. Liverpool are ending their five-year partnership with Nike, who replaced ...

Liverpool FC have announced ... and Fenway Sports Group partner LeBron James, leading to the production of a special merchandise line. A collaboration with Nike's sister brand Converse was also ...

NBA superstar LeBron James fired a hilarious ... Both James and Liverpool have long-standing agreements with Nike, though the Anfield club's deal with the sportswear giant is set to come to ...

Liverpool have signed a multi-year kit deal with Adidas beginning next season that will replace sportswear manufacturer Nike, in what British media reports say is a five-year agreement worth more ...