Contemporary traffic safety messaging that is focused on familiar problems like distracted driving is far less likely to do anything. Everyone knows they should wear a seat belt, respect speed ...

We all love a funny safety video, as do airlines. They draw media attention and give frequent travelers a bit of variety in the pre-flight routine. A recent parody by the comedy performance Funny ...

Feds make DOT nix funny safety signs on N.J. highways. ... it asked NJDOT to discontinue use of the messages or how it has handled other states that use humor to get attention to safety issues. ...

The Consumer Product Safety Commission doesn’t have a massive following: Its Twitter has a bit north of 50,000. But its reach, by way of its humorous strategy, has been impressive.