Toys "R" Us just released its first AI-generated ad using Sora, OpenAI's text-to-video tool. Sora is not yet publicly available, but the toy company's creative agency, Native Foreign, has "alpha ...

Here's how The Private Equity Asset Formerly Known As Toys 'R' Us describes the "first ever brand film created with SORA." We are thrilled to partner with Native Foreign to push the boundaries of ...