Adidas will promote Liverpool to its ‘Elite’ tier of clubs, meaning ans will get a stream of unique kits and merchandise, ...

Manchester United's decision to build a new stadium with a staggering capacity of 100,000 signals a robust commitment to both the club and the Premier League. This new venue is projected to pour £7.3 ...

Details of the 2025/26 adidas Liverpool kits, both home and away, will be unveiled through official club and adidas channels.

The Premier League leaders have previously had deals with the German brand from 1985 to 1996 and from 2006 to 2012 ...

adidas and Liverpool Football Club are making big things happen on the pitch, announcing a new multi-year partnership kicking ...

Liverpool Football Club has secured a multi-year contract with German sportswear giant Adidas, marking a significant shift in its sports apparel strategy. This partnership, effective from the 2025/26 ...

Liverpool have announced a blockbuster new kit deal with Adidas, with the sportswear replacing Nike, and the new home shirt ...

The Reds have capitalised on relationships with high-profile figures such as basketball legend and Fenway Sports Group ...

The Reds had long been expected to switch to Adidas when their Nike deal ends this season and that has now been officially ...

Liverpool Football Club have agreed a multi-year partnership that will see the sports brand becoming the club's official kit ...

A Stunning Throwback by AdidasAdidas is poised to take the helm from Nike for the Liverpool FC 2025-26 season kit, promising ...

Premier League giants Liverpool FC (LFC) have agreed a multi-year global partnership with the Visit Maldives tourism body, ...