Bad Luck Brian was part of a wave of (mostly) young people who became memes in the mid 2010s, and all in one way or another tried to cash in on their fame. Zoey Roth, aka Disaster Girl ...

Basketball Hall of Famer Shaquille O'Neal is being featured alongside internet star Bad Luck Brian in a new commercial for The General auto insurance. O'Neal will be a part of "The Break" campaign ...

In the world of internet memes, he's forever cemented as Bad Luck Brian, a teenager with perpetually bad luck. Bath resident Kyle Craven, pictured here at Rockne’s in Akron on April 18 ...

Please meet Kyle Craven, the face behind the ‘Bad Luck Brian’ meme, and Kabosu, the dog behind the ‘Doge’ meme. Having them pictured together is almost like breaking the fourth wall ...