If you are into streaming services, you probably know about Max (formerly called HBO Max). Warner Bros. Discovery decided to rebrand the name back in May 2023. It’s 2025, and the company has ...

Max is trading its bright blue branding and logo for a black-and-white color palette that evokes HBO’s classic branding. Max is trading its bright blue branding and logo for a black-and-white ...

Max's newest rebrand ditches blue for HBO-style black and white. Warner Bros. Discovery has increased efforts to return HBO to the brand.