A Hot Wheels fan has taken to Reddit to share his revelation after discovering a 'hidden' image in their logo which took him 40 years to see but left him 'smiling from ear to ear' The man claims ...

Mattel is partnering with lifestyle brand Volcom and hip-hop super-duo Run the Jewels to offer this new special edition 1987 Buick Regal GNX die-cast model.

Puma x Hot Wheels logo lockup graphics can be found on each garment in combination with colorful allover prints highlighted with pops of neon.

Hot Wheels has gone off the rails with its latest release: a diecast model missing a wheel, thanks to a quirky collaboration with art collective MSCHF. Dubbed “Not Wheels,” this car is a ...

The first F1 Hot Wheels car will launch this year with a unique Hot Wheels livery before a full range of die-cast 1:64 scale models with F1 team paint jobs arrive next year.

One lifted truck was so huge that you could almost lose sight of the Hot Wheels logo in the background. Ultimately, Dimon Diesel's 1985 Chevy Monte Carlo SS won for all the right reasons.

Mattel Studios and Warner Bros have hired Wicked director Jon M. Chu to direct their big-budget Hot Wheels live-action film.

Positioned under the Factory Fresh series, the new Proton Saga variant is part of the 2025 Hot Wheels Dash B (B Case) release. Aside from having a white colourway, the second variant looked pretty ...

NBC has handed a series order to car makeover competition series Hot Wheels: Ultimate Challenge from Endemol Shine North America, Workerbee and Mattel Television.

Velan Studios, makers of Mario Kart Live and formerly Skylanders and Guitar Hero toys, is introducing a Hot Wheels RC car with a mixed reality camera this March.

Mattel could soon raise the prices of toys such as Barbie and Hot Wheels in response to new tariffs imposed by President Donald Trump, executives said Tuesday.