In 1996/97, we saw Reebok become the Reds’ kit supplier and, in turn, they became the second sponsor on a ticket stub – that ...

Liverpool have announced a blockbuster new kit deal with Adidas, with the sportswear replacing Nike, and the new home shirt ...

Events in eastern Democratic Republic of Congo (DRC) have thrown into sharp focus sponsorship deals involving the Rwanda ...

Having made its triumphant return to the club scene and on some special edition international kits over recent months, adidas ...

Demons under Danny O’Mahony these past few seasons have been as consistent and impressive as what Anfield’s residents have ...

Gregg Evans explained one theory as to the August start date in an in-depth article for The Athletic examining the particulars of Liverpool’s new deal with Adidas. He outlined: ‘It’s likely that the ...

Neves has been one of the most successful big-money signings in Europe this season, with his giant spirit continuing to bely ...

The Beckhams were in Paris to support Victoria ahead of her Paris Fashion Week show to showcase her AW25 line and David was joined by 13-year-old daughter Harper ...

Liverpool's new home kit for the 2025/26 season - the first campaign with Adidas replacing Nike as the supplier - appears to have been leaked online ahead of its reveal ...

Premier League juggernauts Liverpool have announced a new deal with German sportswear brand Adidas. The lucrative contract will see them manufacture the Reds' kits from the 2025-26 campaign onwards.

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...