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The pizza brand’s hypebeast-inspired look was a stunt designed to promote its 40th anniversary. The hottest club in Beverly Hills is California Pizza Kitchen.

Orange County Register · 1d

California Pizza Kitchen turns 40 ‘and fine with it’ on March 27

California Pizza Kitchen will mark its 40th anniversary on Thursday, March 27. The first restaurant opened at 207 S. Beverly Drive in Beverly Hills on that date, according to the chain, which is now based in Costa Mesa. The location still exists.

Ad Age · 1d

Why California Pizza Kitchen launched a fake rebrand to celebrate 40 years

No, California Pizza Kitchen is not having a midlife crisis. Erika Wheless is a marketing reporter covering restaurants and food. She previously covered social media and creators for Ad Age, and is a graduate of the Craig Newmark Graduate School of Journalism.

19h

A national pizza chain is celebrating 40 years at its Michigan locations. How to get deals

As California Pizza Kitchen turns 40, the chain is partnering with actress Busy Philipps, rolling out a limited-time menu and ...

Restaurant Business Online1d

California Pizza Kitchen hopes a fake rebrand will get people talking

The casual-dining chain created some buzz this week by unveiling a bold new look, only to reverse course with the help of ...

These Bay Area baseball pizzas come with a slice of philanthropy

For going on nine years, athletes from the San Francisco Giants have teamed up with one of the biggest names in San Francisco ...

USA Today1d

Busy Philipps helps California Pizza Kitchen turn 40, recalls high school hostess job

California Pizza Kitchen is turning 40 and an actress who's shared a "lifelong partnership" with the restaurant chain is helping the brand come to terms with its age. Busy Philipps, known as Kim ...

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California Pizza Kitchen just faked an insane rebrand