The total volume of data in the world has grown exponentially in recent years. We explore the developments behind this ...

Instinct alone is not enough. The best investors in 2025 are no longer relying on gut feelings, social media hype, or vague ...

Data-driven is a common business term, but few companies know what it means & how to achieve it. Learn more from Nephos CEO, Michael Queenan.

Artificial Intelligence (AI) serves as the transformative tool, capable of converting this “dark data” into tangible business ...

Modern data has evolved from a nice-to-have into the core engine of innovation, efficiency, and strategic decision-making. Companies that fail to adopt data-driven practices risk falling behind more ...

Emboldened with data-driven insights, marketers can then make better informed decisions on their marketing campaigns and strategies.

But what does that really mean, in practice? How is AI not only optimizing operations but also creating new product offerings for the industry? In this new series, The AI Advantage in Telco, I ...

Lesson 1: Prioritize data-driven insights to accelerate business innovation Your business runs on vast amounts of data.

Unlock the potential of data-driven marketing. Learn strategies for personalisation, targeting, and optimization to drive success.

Data storytelling is a method for conveying data-driven insights using narratives and visualizations that engage audiences and help them better understand key conclusions and trends.

Shifting to a predictive mindset will enable you to get real value and insights from your data. Here are five ways to do just that.