India], 5th June 2025 - DMG IT Engineering & Multimedia Institute, a proud part of the DMG Group of Companies (Digital Media ...

Digital media forecast to lead US ad industry growth in 2023 The industry is expected to grow 5% this year to $360 billion led by a 64% lift within advertising on digital platforms, according to ...

No one is stopping us from changing how agencies work – not clients, not platforms, not partners. The next generation of media agencies won’t just be defined by the media they buy.

More than a decade after its founding, Silverlight Digital has evolved from a digital media agency to a preferred partner for challenger brands and healthcare agencies. Agencies often turn to ...

In an age of ephemeral, digital, fungible media, Koenigsberg can still see himself sitting in his corner office, overlooking the Hudson, next to the agency's boardroom -- 17 years from now.

UM, a global media agency within IPG Mediabrands, today announced it has been named media Agency of Record (AOR) for 7-Eleven, Inc., the world's largest convenience retailer.

Digital media thrives on trust, relevance, and agility. Leaders should anchor strategies on micro-moment marketing—delivering precise, valuable content at key decision points in a buyer’s journey.

Mars spent an estimated $1.7 billion on measured media globally in 2023 according to agency research firm COMvergence. That includes about $630 million in North America.

Digital media may exacerbate boredom via multiple pathways including dividing attention and reducing sense of meaning.

A digital marketing strategy can help businesses generate leads and convert them into customers using avenues like email marketing, social media advertising, and content marketing.