A Hot Wheels fan has taken to Reddit to share his revelation after discovering a 'hidden' image in their logo which took him 40 years to see but left him 'smiling from ear to ear' ...

The new Hot Wheels RTJ Buick Regal GNX will launch tomorrow, September 22 nd, at 9 a.m. PT. Pricing is set at $35, with a limit of 10 units per order. Interested customers can sign up for email ...

Have you ever wished you could really race through a loop or fly over a building in your Hot Wheels toy car? Don't lie -- of course you have. And that's exactly what THQ and developer Beyond Games ...

They’re even stamped with the Hot Wheels logo and model name underneath their chassis. It took me a long while to even enter a race because I lost a huge amount of time looking through the car ...

Hot Wheels’ red flame logo adorns the trunk lid and front panels. The 21-inch wheels have the same red stripe that has been a hallmark of the toy car since it first sold in 1968.