In Miami and Dubai, luxury logos glistening from glass towers are so common they might as well be skyline accessories. A logo ...

Now, "The American" is the official name of the 14-team conference, and its rebrand is represented by a beefed-up generic ...

The American Athletic Conference is no more. In a rebranding move, the league officially announced it will now be known ...

The American Athletic Conference, of which North Texas is a member, announced a rebrand on Monday morning ahead of its annual ...

The American Athletic Conference announced a rebrand Monday that sees the conference drop "Athletic" from its official name.

One key strategy is to implement real-time identity verification for all platform users, especially sellers and affiliates.