Kathleen Lucente is the CEO and Founder of Red Fan Communications, a strategic communications and advisory firm for dynamic B2B tech brands.

Animal-free dairy struggles in US retail as sales drop, consumer confusion rises, and regulatory uncertainty threatens future ...

This article shows how B2B marketers can use AI to create consistent, high-quality content at scale without sacrificing strategy or brand voice.

The Growth Dilemma is about how to manage relationships between customer segments. As brands grow and attract new customers, ...

TotalEnergies' net cash flow in the second quarter of 2025 was ($14) million, down from $2,071 million the previous quarter, due to a $374 million decrease in CFFO and a $1,711 million increase in net ...

Introduction In the rapidly evolving digital landscape of Nigeria, businesses are increasingly recognizing the critical importance of having a strong ...

Low clicks and watch time don’t always mean bad content. Often, it’s a sign your strategy doesn’t match how YouTube works.

Strong Growth in Low-Cost Core Deposits Funds Commercial Loan Growth Nationally, Fueling Industry Leading Earnings & Performance Metrics JERICHO, N.Y., July 24, ...

Once seen as a promising frontier, the global B2B ecommerce market has become a $32 trillion behemoth—nearly five times the ...