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Kathleen Lucente is the CEO and Founder of Red Fan Communications, a strategic communications and advisory firm for dynamic B2B tech brands.
Peeyush Dubey, Chief Marketing Officer of Tech Mahindra, unpacks the company's refreshed narrative, the power of AI and ...
It feels that the only thing linear in marketing today, is the desire for the next big idea or channel. But there are no silver bullets. Customer journeys are complex. They always have been, yet ...
The advertisers are back, thanks to Elon Musk's relationship with President Trump. But the audience never left a site -- and ...
For marketing organizations to succeed in the future, they will have to go farther than just finding the coolest AI tool.
Campaign Red’s latest report reveals the ways in which AI is reshaping marketing operations, team structures and agency models, but with uneven progress and flat budgets.
In Newell v. JR Capital, 2:25-cv-01419-GAM (E.D. Pa. July 16 , 2025) the court expanded Dobronski’s big recent win against Selectquote holding a marketer must identify itself on a caller ID if the ...
Animal-free dairy struggles in US retail as sales drop, consumer confusion rises, and regulatory uncertainty threatens future ...
Which, how, why, when, how much…? Kicking off our Social Media for Drummies guide, here’s your no-bull guide to the ...
AI project submissions from across the Nuvini ecosystem. With an average return on investment of 523% and a payback period of just 4.2 months, the initiative has delivered tangible business results ...
There’s been a steady stream of concern across the sales industry that artificial intelligence may eventually replace human salespeople. A Gartner report even found that 75% of B2B sales organisations ...
Accessibility is becoming an increasingly complex and important corporate function, so much so that in many organizations, a ...