Subtle, yet statement-making, the 574 “Mushroom” is a refined update that feels equally rooted in classic New Balance DNA and B:MING’s understated Japanese sensibility — an easy everyday option with ...

They’ve racked up over 2,000 five-star ratings, with shoppers praising them as “so comfortable” and “the ideal everyday shoe.

Gone are the days of crispy, clean sneakers. The forerunners of the sneaker world are leaning into a lived-in feel through ...

The retailer has marked down the iconic 574 women's sneakers from $90 to $70, offering superior arch support and five-star ...

New Balance's new casual lifestyle sneaker, the 471, is standing on the soles of giants with a 1970s-inspired look and modern feel.

New Balance, a brand long known for running shoes, is planting a flag in basketball tonight. That’s when 18-year-old Cooper Flagg is expected to be the top pick in the NBA Draft.

Universal Design Studio and Map Project Office have overhauled the New Balance flagship store on London's Oxford Street, casting it in ten different shades of the sportswear brand's signature grey.

The classic New Balance 574 sneaker, known for its retro-inspired look and all-day comfort, is currently marked down at Zappos, but sizes are already flying off the shelves.

A popular pair of New Balance shoes lauded by its makers as featuring “enhanced comfort” is on sale right now for a super low price. Zappos is selling New Balance Classics 997R Shoes for only $45.

New Balance occupies a similar space in the sneaker world, with a focus on quality materials and intentional craftsmanship. Both brands share an ethos and aesthetic that feels in lockstep.

As Cooper Flagg prepares to become the No. 1 pick in the NBA Draft, New Balance positions him as the centerpiece of its boldest basketball marketing push yet.