Next week, college football coaches can put the recruiting promises they've made to high school seniors on paper.

GOP Senate Majority Leader John Thune has found himself in the political battle of name, image, and likeness deals - and he ...

If you're an elite college football player or prized recruit, you're going to be paid handsomely to perform moving forward.

Multiple sources within the UK athletic department refuted a report Monday that the men’s basketball team was receiving 45% ...

Before stepping foot in the pros. women’s basketball stars have been able to profit off their name in college and build ...

A resolution between the two sides could shape the future enforcement of college athletics’ new revenue-share concept.

Caitlin Clark, Angel Reese and Paige Bueckers are part of the new generation of women's basketball stars who have been able to profit off their name in college and build brands that have helped them ...

Less than two weeks after terms of a multibillion-dollar college sports settlement went into effect, friction erupted over ...

A new college sports agency has rejected certain NIL deals involving donor-backed collectives. These collectives, formed to ...

The landscape of college sports appears to be changing daily and one of the most polarizing head coaches in college football ...