But rather than the NFL gridiron, the upcoming release is tied to New Orleans Pelicans star Zion Williamson. First seen in ...

Jordan Brand is having a toast to women with a new version of Michael Jordan’s third signature sneaker reportedly set to ...

The Jordan Zion 4 has received a new color treatment. The latest edition of the signature basketball shoes from Zion ...

Orlando Magic forward Paolo Banchero's personal branding continues growing in his partnership with Jordan Brand.

In celebration of NBA All-Star Weekend and their 40th anniversary, Jordan Brand put on a unique drone show in the Bay Area on ...

Basketball fans often have college programs they support, be it where they went to school or just programs that they are fans ...

Almost every team gets involved with NBA trade deadline deals in the modern era. So, what trades should each team make?

The freshman has taken college basketball by storm. Now he must cement his legacy in its most storied rivalry.