Melissa Anelli, CEO of Mischief Management, adds: “Barbie has always empowered fans to dream big and express themselves ...

American Girl just launched a Wednesday Addams doll just in time for the season three renewal of 'Wednesday.' Here's how to buy the doll.

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An Edwardsville teen is getting inspired by Mattel's new Barbie, who has diabetes. She started a GoFundMe to get the dolls to ...

Hasbro raised its annual revenue forecast today, as the toymaker leans on strength of "Magic: The Gathering" games and ...

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Mattel is set to take center stage. President of Mattel Studios and Chief Content Officer Robbie Brenner and Chief Franchise ...

Mattel, Universal and Illumination will team up to bring Barbie back to the big screen — this time, in an animated project.

Experiential event leader Mischief Management and leading global toy and family entertainment company Mattel, Inc. are thrilled to announce Barbie™ Dream ...

Polly Pocket trades the toy aisle for the catwalk in a playful capsule by GCDS that turns nostalgia into high fashion.