The opening is a milestone for The House of Suntory, underlining its commitment to brand storytelling, Omotenashi service and consumer engagement.

An inviting layout design, featuring branded wall bays, gondolas and merchandising pillars, encourages shoppers to discover the group’s extensive range of Scotch, American and Japanese whiskies, ...

For the barrelheads, the company often uses locally grown mizunara (Japanese oak), a rare, porous wood that gives some of the best Japanese whiskies their unique notes of coconut, sandalwood and ...

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Production of Yumihama gasuri began in the Edo period (1603-1867) using locally produced Hakushu cotton. It developed as a side job for farmers and reached its peak from the late Edo period to the ...