Anthropic has launched a powerful analytics dashboard for its Claude Code AI assistant, giving engineering leaders real-time ...

A/B testing is a powerful tool for optimizing SEO strategies, and this article brings you real-world examples and results.

LinkedIn has released its Member Post Analytics application programming interface (API), enabling creators to access ...

Marketers, and B2B marketers in particular, often face criticism for focusing on vanity metrics. Vanity metrics are numbers that are easily measurable and look good on paper but don’t directly ...

As baseball analytics evolve, teams and fans understand the game differently. Players’ roles change, they are evaluated differently and the rules of the game may change. Sabermetrics and data ...

Are you measuring the wrong metrics? Most law firms track marketing performance by looking at website traffic, social media engagement, and email open rates. But here’s the problem: while these ...

Metrics capture customer activity on a website or app in a more unified way, and they save marketers time mapping page elements to needed metrics. Fast forward to today’s Google Analytics GA4.

Discover a complete guide to CRM analytics, including types, benefits, key metrics, and software features that can help grow your business.

Parrot Analytics, a specialist in content valuation and global entertainment analytics, has announced the launch of Streaming Metrics, providing an understanding of the key metrics that drive ...

Parrot Analytics has launched a Streaming Metrics Dashboard, opening up access to global and market-specific streaming data for services worldwide.