Nike drew praise for a new ad featuring golfer Scottie Scheffler and his son, marking a shift in marketing strategy after years of backlash over "woke" campaigns.

After seemingly losing its way, the original jeans maker is trying to re-establish its links with music and fashion without ...

Nike’s fading moat, weak innovation, and revenue headwinds raise concerns despite signs of a turnaround. Find out why NKE ...

Shopify reports on the rise of runner-founded brands creating innovative solutions by focusing on community needs and ...

Nike has appointed veteran executive Aaron Cain as the new CEO of Converse, replacing Jared Carver after two years. Cain, who ...

In this episode, Kevin Indig unpacks how AI Overviews impact search, brand trust, and what marketers need to prioritize now.

Are NFTs a marketing gimmick or a lasting strategy? Explore real use cases, pros, cons, and how brands can use them wisely.

NIKE, Inc. NKE is a globally recognized American brand specializing in athletic footwear, apparel and sports equipment. The company has long been considered as a leader in the sneaker market. However, ...

NKE beats Q4 estimates despite steep revenue and EPS declines, as its Win Now strategy shows early signs of traction.

By: Gabrielle Fonrouge (CNBC) (CNBC) -- Nike on Thursday said it expects sales and profit declines to moderate ahead, after the sneaker giant took its biggest financial hit yet from its turnaround ...