The AJ40 launch marks the "culminating moment" for the brand's "40 Years of Greatness" campaign, said Sargent. "The strategy ...

Nike also sponsors tennis players Aryna Sabalenka of Belarus, ranked No. 2 in women's, and No.1- ranked men's player Carlos Alcaraz of Spain, which helps the brand's status for key tennis events ...

The firm generated $12.6 billion in Nike brand e-commerce sales from its digital marketplaces in fiscal 2023, having grown from about $1.5 billion in fiscal 2015.

As for where this is all happening, Nike’s three key countries in play under the “Win Now” strategy include the United States, China and the United Kingdom; and the five key cities are New ...

In the latest quarter, 29 analysts provided ratings for Nike (NYSE:NKE), showcasing a mix of bullish and bearish perspectives.The table below summarizes their recent ratings, showcasing the ...

Nike Inc. (NYSE:NKE) sees leadership changes as Heidi O'Neill retires after 26 years. New CEO Elliott Hill restructures leadership to align with Nike's "Win Now" strategy. Despite the overhaul ...

Nike (NYSE:NKE), the maker of athletic footwear, has rehired Tom Peddie, a seasoned executive who retired from Nike in 2020, Bloomberg reported. Tom Peddie has now been appointed as Vice President ...

From the Portland Business Journal.. A month after Nike eliminated its chief strategy and transformation officer role, it has hired a 14-year company veteran to become its new chief strategy officer.

Kim Kardashian and Nike Set to Launch New Crossover Brand: NikeSkims. The joint womenswear label will debut its first collection in the United States in spring 2025, ahead of its global 2026 rollout.

We assign a wide moat rating to Nike based on its intangible brand asset. Nike is the largest athletic apparel company in the world, with $51.2 billion in revenue in its most recent fiscal year.