Microsoft's Xbox 360 is cheaper to produce than its new console, meaning the company could be profiting heavily on each sale. It's likely Microsoft is trying to capitalize on that before the Xbox ...

EBGames.com also sells the “Xbox 360 Ultimate Bundle,” which includes the same games but includes Microsoft’s upgraded $399 Xbox 360 retail package, at a pre-tax price of $699.92.

Sources tell the site that the new Xbox 360 bundle could launch as soon as next week in Microsoft’s stores, and it will contain a 4 gigabyte and Kinect sensor (which retails for $150 on its own).