SEO progress tracking is crucial for effective online marketing strategies. This article presents practical methods and tools for monitoring SEO performance, backed by insights from industry experts.

The World Wide Web Consortium (W3C), which manages web standards and guidelines, recently published new specifications for the PNG (Portable Network Graphics) image format. The updated format ...

SEO leads the way. 68% of organizations are changing their search strategies right now in response to AI search, according to BrightEdge.

SEO In The Age Of AI I'm finding that AI models, especially large language models (LLMs), tend to reward sources that demonstrate credibility, consistency and expertise.

PNG , an image file format, has released its third edition , the first new specification in 22 years. This third edition supports high dynamic range (HDR) , animated PNG (APNG), and Exif . PNG is ...

Even in AI-driven search, clean URLs support better SEO. Explore how structure, keywords, and canonicalization influence visibility.

Ask An SEO: Balancing Content That Converts With Content That Builds Brand Authority Building authority and driving conversions don’t have to be separate goals. Here’s how to meet your ...

Used car giant CarMax says it is increasingly focused on rolling out AI technology across its operations to boost sales, marketing and efficiencies. CEO Bill Nash thinks you should pay more ...

Microsoft is testing placing a floating Copilot search box within the Bing Search results page. The aim is to encourage searchers to ask follow-up questions, not in Bing Search, but in Microsoft ...

If your company’s discoverability strategy still relies heavily on traditional SEO techniques, it’s time to recalibrate.

This change means that traditional search engine optimization (SEO) is no longer enough. A new method called Generative Engine Optimization (GEO) is becoming important for improving how often AI ...