On Monday, the league formerly known as the American Athletic Conference rebranded itself as, The American Conference ...

The University of Memphis reportedly offered the Big 12 a nine-figure deal and would waive five years of revenue distribution for membership in the league. / Stu Boyd II-The Commercial Appeal / USA ...

Now, "The American" is the official name of the 14-team conference, and its rebrand is represented by a beefed-up generic ...

The American’s rebrand comes at a time when the conference is trying to establish itself as the top non-Power 4 conference.

The conference has seen many teams come and go over the past few years, and now has a new name. 2025 Health Care Heroes Presented by First Horizon Join the Memphis Business Journal as we recognize the ...

Memphis acknowledged July 21 that a proposal from the university to join the Big 12 "did not ultimately move in our favor." ...

The University of Memphis pitched itself to the Big 12 with an offer to bring sponsorship revenue to the conference while taking no media rights payments, an unprecedented offer to join a conference, ...

The American Athletic Conference has rebranded as the American Conference and will have a live mascot, an eagle named "Soar," officials announced Monday.

The mascots have returned to Lancaster County this weekend. The annual summer camp run by Keystone Mascots of Leola is ...

When I first moved to Vicksburg way back in 2014 to take a job across the river in Louisiana, someone described it as a “nice ...

The University of Memphis’ athletic department has been put on probation for two years and fined $30,000 by the NCAA after an ...

One-time UConn Huskies guard Cam Spencer is signing a new contract with the Memphis Grizzlies, per a report.