"Fashion, style, sneakers and culture all move in a cycle, and it's time for basketball shoes to come back into the forefront ...

In celebration of NBA All-Star Weekend and their 40th anniversary, Jordan Brand put on a unique drone show in the Bay Area on ...

Jordan Brand, for their part, knows what they have with the Bred and they always have. The shoe only comes back around every ...

Hurts and the Philadelphia Eagles will face the Kansas City Chiefs in the Super Bowl on Feb. 9 at 6:30 p.m. ET.

While most companies save their best commercials for Super Bowl Sunday, Nike got a head start on their big ad. The footwear and apparel company aired a 90-second commercial last week during the ...

UNC and Duke have taken diverging approaches to recruiting in an evolving college basketball landscape, a difference that led ...

The Jordan Zion 4 has received a new color treatment. The latest edition of the signature basketball shoes from Zion ...

Duke’s phenom gets his North Carolina game. Cooper Flagg is building the legend right on cue. Flagg had an absurd January — ...

When he got up, he hobbled toward the nearby Pelicans bench. The Pelicans said Murray would not return to the game. The injury-riddled Pelicans were already playing without Zion Williamson, Brandon ...

Fear of God Athletics—the Jerry Lorenzo-led label's ongoing partnership with Adidas—has been building steam in recent months.

NEW ORLEANS (AP) — Zion Williamson sat out the New Orleans Pelicans' game against the Boston Celtics on Friday night because of a stomach illness. Williamson has missed 36 of the Pelicans’ 49 ...