Omnicom chairman and chief executive John Wren has said the group is “incredibly well prepared” for the acquisition of Interpublic Group following the group's annual results for 2024. In a results ...

Numerous holding companies, including WPP, Dentsu, and Publicis, are rebranding their agencies by shedding legacies. Darren ...

The announcement comes amid escalating US-China trade tensions, with Google and other US firms also under scrutiny.

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The Guardian has promoted its chief advertising officer Imogen Fox to global chief advertising officer. Her expanded roles ...

DeepSeek has dominated headlines and the discussions over AI for the past week. But what impact will it have on marketing?

Are your ads funding lies? Social media's prioritisation of engagement over truth puts brands at risk. So, how can marketers ...

The two groups will continue to operate independently and compete in pitches for the time being, as the M&A deal could take a ...

Karen Ho, former CEO at Initiative China, has joined Stagwell's media agency Assembly as managing director for the Greater China region, effective immediately. Reporting to APAC CEO Richard Brosgill, ...

As any reader of our forecast blog will have realised by now, we can expect more AI than ever in campaigns this year—and it ...

Numerous holding companies, including WPP, Dentsu, and Publicis, are rebranding their agencies by shedding legacies. Darren Woolley asks would they advise clients to undertake similar transformations?

VML's Gareth Jones steps in to lead global growth at Ralph, partnering with CEO Chris Hassell to reenergise the agency's key ...