Advertising must unlearn a lot to see women as complex, independent individuals—free from the conventional, patriarchal lens, ...

Group has shifted towards non-advertising specialisms.

Advertising must unlearn a lot to see women as complex, independent individuals—free from the conventional, patriarchal lens, ...

Despite economic uncertainty and regulatory pressure worldwide, a WARC report says certain digital channels like social media ...

Having joined the tech giant in March 2013, Neary has been key to Meta's regional expansion in Asia Pacific, driving audience ...

Tapping into 'Zindagi Na Milegi Dobara’s' legacy, the entertainment and leisure destination in Abu Dhabi is betting on ...

Eicher Trucks and Buses Bangladesh has launched a Ramadan-themed advertisement in collaboration with Grapes Worldwide and The Titus Upputuru Company. The film, titled ‘Iftaari’ (Breaking the Fast), ...

The New York-headquartered media measurement and optimisation platform provider Integral Ad Science (IAS) has expanded its ...

Articles written by Ruhie Pande ...

Private equity is no longer circling the ad industry—it’s taking over. As agencies transform into investment assets, Helios & ...

Dentsu Creative Webchutney and New Holland, a brand of CNH and a provider of tractors and farm equipment, have launched their latest campaign, ‘Asli Hero ki Asli Taaqat’ (A real hero’s real strength).

New AI-powered tools aim to help brand marketers identify the right Instagram creators and manage their ads better.