Indian Cinema has been entertaining billions across the globe for over a century. The content mix is unique with the dramatization, the songs around trees, the melodious music numbers, or the ...

Industry experts at the e4m India Brand Conclave 2025 came together to discuss the various aspects of customer journeys and ...

Influencer marketing is no longer just about endorsements—it’s about partnerships, data-driven decision-making, and ...

Founder and Global CEO of Grapes Worldwide, delves into the key elements that enable brands to create distinctive and ...

Dr Yogesh Lakhani, CMD, Bright Outdoor Media Limited on how aspirations and affluence are writing the next chapter of ...

The Jury Chair is Rajesh Jejurikar, Mahindra Group while the Jury President is Partho Banerjee, Maruti Suzuki India ...

As the sector prepares for the Union Budget 2025, industry leaders are calling for policies that not only sustain this ...

Voltas Managing Director and CEO Pradeep Bakshi will be stepping down on completing his term in August, the company has said.

Industry players assert that the need for robust measurability solutions will intensify with brands seeking more accountability on ad spends; measurable OOH ads to draw larger budgets too ...

The exchange4media Group hosted the 11th edition of the Indian Marketing Awards (IMA) on Wednesday, January 29 in Mumbai. At ...

Tata Consumer Products bagged 1 gold and 3 silver metals while Tata Tea Chakra Gold took home 1 gold and 1 bronze metal ...

The big awards of the night were given to Diageo India and CK Venkataraman. While Diageo India took home the ‘Marketing Team ...