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As cookies fade with Search, CTV and AI are among the favoured digital marketing methods, according to a survey of 500+ ...
Martech mistakes are causing serious fallout for marketing teams—24% of senior marketers lost customers last year, and nearly all CMOs faced at least one issue tied to their tools.
Google added new AI tools to Search and YouTube in Southeast Asia to simplify ad creation and adapt to changing search habits.
GreenGeeks has planted 50,000 trees to ease the environmental impact of the data centres required for running websites.
In the age of AI, your brand is what machines say about you. Jason Barnard explains how to shape that narrative through credibility, brand trigger phrases, and a unified digital footprint.
Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. With the rapidly evolving world of digital marketing, firms are ...
Gartner’s annual CMO spend survey reveals 2024 average budgets have fallen by 15%, as CMOs pursue growth in the ‘era of less’.
Mark Zuckerberg announced during Meta's Q3 earnings call that Threads, the company's X rival, now boasts 275 million monthly active users.
Thales recently released its 2024 Imperva Bad Bot Report, highlighting how bad bots are taking over the internet traffic in 2024.
Nick Watson is VP of Customer Success at Cheetah Digital and has supported brands like Coca-Cola, Shell, Manchester City FC, Bauer Media and Reckitt Benckiser collect over 1.3 billion preference ...
Kaitlyn Pearce explains why Audio Network limits the use of AI for video marketing in favour of human creativity.