Publicis Groupe is now worth about five times WPP (£20bn over £4bn) and set to rival Omnicom/IPG when that merger eventually ...

After winning Direct Line in January, VCCP’s first work for the brand is on a mission to create a big-hitting campaign in a traditionally low interest category – and toilet humour is the way forward.

Mother and KFC often go strong on "vibe" advertising, and this new campaign is here to add extra heat to the oozing gravy of the "Believe" campaign. Made for the new limited edition Zinger Drip, it's ...

We are used to seeing him in Chanel and Cartier ads, but here’s Timothée Chalomet, one of the biggest A-list movie stars of ...

Protein snacks are currently big business on both sides of the Atlantic. Tesco's meal deal of chicken sandwich, egg protein ...

Mexican Coke has become an in-demand product, thanks to the fact that it’s one of the few countries still using real cane ...

What is it with men in showers? Ever since Old Spice’s much-awarded “the man your man could smell like,” advertisers have had ...

Cannes Lions is wasting no time in attempting to salvage its reputation after the scandal around AI fakery in awards entries.

It's all happening at WPP this week: yesterday an unexpected profit warning, today a new CEO - Cindy Rose from Microsoft.

LADbible co-founder Arian Kalantari is launching Plus1 Assembly, a global innovation agency designed for brands that want to ...

By Helen Johnson. From January 2026, any creative that features products classified as Less Healthy Food and Drink (LHF) - ...