William August spent a decade witnessing firsthand how social commerce developed in China before most Western marketers had ...

Private equity firm Blackstone has withdrawn from the consortium seeking to invest in TikTok‘s U.S. operations, a source ...

Innocent Drinks appointed PR and marketing agency PrettyGreen to deliver influencer campaigns on a project basis, with an ...

Roblox has introduced a new licensing platform that streamlines how intellectual property (IP) holders can partner with ...

Onfolio Holdings Inc. has introduced a new partnership program designed to accelerate growth for digital content creators ...

Twitch, the Amazon-owned livestreaming service, is testing vertical video streams with a select group of creators as part of ...

YouTube Shorts’ recommendation algorithm consistently shifts viewers away from politically sensitive content toward entertainment videos, according to new research from the University of Arkansas. The ...

Logitech G kicked off its sixth annual #Creators4BIPOC movement this July, introducing a program designed to support Black, Indigenous, and People of Color creators in the gaming space. The initiative ...

Weber Wong was evaluating startup investments at Menlo Ventures when he discovered something unexpected: the gap between having creative ideas and bringing them to life wasn’t just a problem for ...