Oct 18, 2011 · On Oct. 20, 1951, the CBS Eye made its debut on the airwaves. Creative director Bill Golden, who designed the logo, was inspired when he drove through Pennsylvania Dutch country. He became...

Oct 23, 2015 · Modernism is finding new footing at a time when corporate logos seem as dispensable as the start-up companies they define. Within the Modernist movement, CBS' Eye stands as an emblem of...

Oct 23, 2015 · More than 60 years later, the Eye continues to resonate and remain, in large part, unchanged. Jens Müller, designer and author of Logo Modernism credits the Eye's staying power to its...

The CBS Eye is one of the most recognized logos in the world. It was created in 1951 by designer William Golden, who was charged with designing a symbol for the then-new television network. Golden was inspired by old Shaker drawings of an unblinking eye, and designed a …

CBS has one of the mystical and celebrated trademarks in the media landscape. It’s widely called the Eye mark or logo. Created in monochrome colors, the CBS logo has two black circles and a white ellipse. The white pointed ellipse drifts between the big and small circles, forming an eye.

Oct 19, 2011 · CBS will celebrate the 60th anniversary of its famous Eye logo on Thursday. The network debuted the Eye on October 20, 1951 during station breaks. While CBS has altered the color and size of the logo throughout the years, the Eye has remained basically unchanged.

Oct 9, 2020 · CBS has introduced a new network broadcast branding strategy that breaks down the “parts” of its iconic eye logo and reimagines them as a bold series of shapes, animations and graphical...

Oct 20, 2022 · The Eye made its debut on October 2... This CBS News video is from October 14, 2011 when they looked back at the history of the CBS Eye Logo's 60th anniversary.

May 14, 2024 · The CBS Eye has been watching over the airwaves since 1951. How did a simple eye design become such a broadcast icon? Let’s explore!

Jun 26, 2024 · News logos that work best aren’t just pretty pictures; they’re promises. Promises of credibility , perspective, and a sure way to see our messy world. Beyond corporate branding, these visual shorthand symbols have become cultural touchstones — engendering trust (or distrust) at first glance.